Hey 👋 , I'm Kelsey!
A Search Marketer focused on Small Business and Startups.
A Search Marketer focused on Small Business and Startups.
A Search Marketer focused on Small Business and Startups.
Tools I use on the daily
Tools I use on the daily
Tools I use on the daily
About Me
I transform search visibility into business growth through data-backed SEO strategies and brand-aligned content. My approach connects technical precision with authentic storytelling that resonates with both algorithms and audiences. I love to discover what's possible when strategic SEO meets creative content.
I transform search visibility into business growth through data-backed SEO strategies and brand-aligned content. My approach connects technical precision with authentic storytelling that resonates with both algorithms and audiences. I love to discover what's possible when strategic SEO meets creative content.
I transform search visibility into business growth through data-backed SEO strategies and brand-aligned content. My approach connects technical precision with authentic storytelling that resonates with both algorithms and audiences. I love to discover what's possible when strategic SEO meets creative content.
Where You'll Find Me
Process
Process
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AI Adoption
I help companies systematize AI usage to unlock serious productivity gains. From smart automation that works around the clock to streamlined processes that scale effortlessly, I build the systems that make AI work for your business—not the other way around. This is where strategic implementation meets measurable results and your team starts working smarter, not harder.
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AI Adoption
I help companies systematize AI usage to unlock serious productivity gains. From smart automation that works around the clock to streamlined processes that scale effortlessly, I build the systems that make AI work for your business—not the other way around. This is where strategic implementation meets measurable results and your team starts working smarter, not harder.
1
2
3
4
AI Adoption
I help companies systematize AI usage to unlock serious productivity gains. From smart automation that works around the clock to streamlined processes that scale effortlessly, I build the systems that make AI work for your business—not the other way around. This is where strategic implementation meets measurable results and your team starts working smarter, not harder.
Brands I've Worked With
Riot Glass
Riot Glass
Everyday California
Everyday California
Lovett Dental
Lovett Dental
Atmos Financial
Atmos Financial
Walkee Paws
Walkee Paws
Riot Glass
Everyday California
Lovett Dental
Atmos Financial
Walkee Paws
Riot Glass
Everyday California
Lovett Dental
Atmos Financial
Walkee Paws
Kelsey Hagberg
SEO Nerd
Current: Head of Delivery & Fulfilment
Search marketing that finally makes sense. Turning scattered search marketing into systematic growth engines. With expertise in SEO, AI adoption, and content systems, I thrive on both in the weeds work and strategic oversight that make marketing actually work.
Search marketing that finally makes sense. Turning scattered search marketing into systematic growth engines. With expertise in SEO, AI adoption, and content systems, I thrive on both in the weeds work and strategic oversight that make marketing actually work.
My Resume
Search marketing that finally makes sense. Turning scattered search marketing into systematic growth engines. With expertise in SEO, AI adoption, and content systems, I thrive on both in the weeds work and strategic oversight that make marketing actually work.
My Resume
Skills
Skills
Skills
SEO Strategy
SEO Strategy
Brand Content
Brand Content
Brand Content
Generative AI
Generative AI
Generative AI
Design Systems
Design Systems
Design Systems
Process Development
Process Development
Process Development
Workshops
Workshops
Workshops
Design Sprint
Design Sprint
Design Sprint
Off-Site SEO
Off-Site SEO
Off-Site SEO
Website Optimization
Website Optimization
Content Strategy
Content Strategy
Content Strategy
SEO Training
SEO Training
SEO Training
Leadership
Leadership
Leadership
Mentoring
Mentoring
Mentoring
Content Production
Content Production
Content Production
+ More
+ More
+ More
Education
Education
Education
Master of Science in Entrepreneurship
Master of Science in Entrepreneurship
Master of Science in Entrepreneurship
University of Florida
University of Florida
University of Florida
Warrington College of Business
Warrington College of Business
Warrington College of Business
Bachelor of Science in Media Production
Bachelor of Science in Media Production
Bachelor of Science in Media Production
University of Florida
University of Florida
University of Florida
College of Journalism & Communications
College of Journalism & Communications
College of Journalism & Communications
Experience
Experience
Experience
Head of Delivery @ SERP Agency
➡️ Manage a Team of 10 Employees: Successfully managed a team of full-time employees and contractors, defining departmental growth roadmaps, developing SOPs, and designing training content.
➡️ Expanded PPC Department:
Successfully launched and grew SERP's PPC department, onboarding 28 new clients in 3 months and generating $21,000 in MRR. Standardized processes, documented procedures, and implemented reporting strategies for ongoing success.
Head of Delivery @ SERP Agency
➡️ Manage a Team of 10 Employees: Successfully managed a team of full-time employees and contractors, defining departmental growth roadmaps, developing SOPs, and designing training content.
➡️ Expanded PPC Department:
Successfully launched and grew SERP's PPC department, onboarding 28 new clients in 3 months and generating $21,000 in MRR. Standardized processes, documented procedures, and implemented reporting strategies for ongoing success.
Head of Delivery @ SERP Agency
➡️ Manage a Team of 10 Employees: Successfully managed a team of full-time employees and contractors, defining departmental growth roadmaps, developing SOPs, and designing training content.
➡️ Expanded PPC Department:
Successfully launched and grew SERP's PPC department, onboarding 28 new clients in 3 months and generating $21,000 in MRR. Standardized processes, documented procedures, and implemented reporting strategies for ongoing success.
Sr. SEO & Content Manager @ SERP Agency
➡️ Streamlined SEO Service Delivery:
Developed a repeatable system for all clients, documented in Process Street with video tutorials, covering audits, strategies, content, and backlink acquisition. This has significantly improved project efficiency and client onboarding.
➡️ Built High-Performing Content Department: Established a robust content department from scratch, hiring and training a content manager, writer, and admin assistant. This resulted in over 115 articles produced monthly at a cost of under $0.01/word.
➡️ Project Management Optimization: Successfully implemented new project management protocols utilizing Notion and Monday.com.
Sr. SEO & Content Manager @ SERP Agency
➡️ Streamlined SEO Service Delivery:
Developed a repeatable system for all clients, documented in Process Street with video tutorials, covering audits, strategies, content, and backlink acquisition. This has significantly improved project efficiency and client onboarding.
➡️ Built High-Performing Content Department: Established a robust content department from scratch, hiring and training a content manager, writer, and admin assistant. This resulted in over 115 articles produced monthly at a cost of under $0.01/word.
➡️ Project Management Optimization: Successfully implemented new project management protocols utilizing Notion and Monday.com.
Sr. SEO & Content Manager @ SERP Agency
➡️ Streamlined SEO Service Delivery:
Developed a repeatable system for all clients, documented in Process Street with video tutorials, covering audits, strategies, content, and backlink acquisition. This has significantly improved project efficiency and client onboarding.
➡️ Built High-Performing Content Department: Established a robust content department from scratch, hiring and training a content manager, writer, and admin assistant. This resulted in over 115 articles produced monthly at a cost of under $0.01/word.
➡️ Project Management Optimization: Successfully implemented new project management protocols utilizing Notion and Monday.com.
SEO Team Lead @ SERP Agency
➡️ Delivered Significant Growth for Clients: Achieved impressive results for clients across various industries,
including:
‣ Riot Glass: 209% YOY organic growth, ranking #1 for high-value keywords.
‣ Atmos Financial: 143% increase in new users, 260% growth in organic rankings.
‣ Everyday California: 162.7% increase in organic traffic, 161.4% increase in revenue, nearly $1
million in new sales.
‣ Tribe Organics: 624% increase in organic users, achieving #2 ranking for "K66 Ashwagandha."
‣ Walkee Paws: 3,472% increase in monthly traffic, 23,788 new sales, $1.2 million in new revenue.
‣ Freeburg & Granieri: Tripled website traffic in 4 months.
‣ Trash Daddy Dumpsters: 356% increase in website traffic, 200% increase in leads
➡️ Comprehensive SEO Expertise:
Expertise in technical SEO, on-page SEO, content strategy, off-page SEO, keyword research, competitor analysis, and link building.
➡️ Data-Driven Approach:
Used data analytics to identify opportunities, track progress, and optimize strategies.
SEO Team Lead @ SERP Agency
➡️ Delivered Significant Growth for Clients: Achieved impressive results for clients across various industries,
including:
‣ Riot Glass: 209% YOY organic growth, ranking #1 for high-value keywords.
‣ Atmos Financial: 143% increase in new users, 260% growth in organic rankings.
‣ Everyday California: 162.7% increase in organic traffic, 161.4% increase in revenue, nearly $1
million in new sales.
‣ Tribe Organics: 624% increase in organic users, achieving #2 ranking for "K66 Ashwagandha."
‣ Walkee Paws: 3,472% increase in monthly traffic, 23,788 new sales, $1.2 million in new revenue.
‣ Freeburg & Granieri: Tripled website traffic in 4 months.
‣ Trash Daddy Dumpsters: 356% increase in website traffic, 200% increase in leads
➡️ Comprehensive SEO Expertise:
Expertise in technical SEO, on-page SEO, content strategy, off-page SEO, keyword research, competitor analysis, and link building.
➡️ Data-Driven Approach:
Used data analytics to identify opportunities, track progress, and optimize strategies.
SEO Team Lead @ SERP Agency
➡️ Delivered Significant Growth for Clients: Achieved impressive results for clients across various industries,
including:
‣ Riot Glass: 209% YOY organic growth, ranking #1 for high-value keywords.
‣ Atmos Financial: 143% increase in new users, 260% growth in organic rankings.
‣ Everyday California: 162.7% increase in organic traffic, 161.4% increase in revenue, nearly $1
million in new sales.
‣ Tribe Organics: 624% increase in organic users, achieving #2 ranking for "K66 Ashwagandha."
‣ Walkee Paws: 3,472% increase in monthly traffic, 23,788 new sales, $1.2 million in new revenue.
‣ Freeburg & Granieri: Tripled website traffic in 4 months.
‣ Trash Daddy Dumpsters: 356% increase in website traffic, 200% increase in leads
➡️ Comprehensive SEO Expertise:
Expertise in technical SEO, on-page SEO, content strategy, off-page SEO, keyword research, competitor analysis, and link building.
➡️ Data-Driven Approach:
Used data analytics to identify opportunities, track progress, and optimize strategies.
Small Business Consultant
Consulted for small businesses, developing social media campaigns and SEO strategies to grow revenue and improve search rankings. Additionally, launched and promoted 3 virtual summits.
Small Business Consultant
Consulted for small businesses, developing social media campaigns and SEO strategies to grow revenue and improve search rankings. Additionally, launched and promoted 3 virtual summits.
Small Business Consultant
Consulted for small businesses, developing social media campaigns and SEO strategies to grow revenue and improve search rankings. Additionally, launched and promoted 3 virtual summits.
Podcast Manager @ The Podcast Wizards
Managed production of multiple podcasts for influencers (editing, graphics, titles/descriptions). Collaborated with clients on marketing campaigns and audience development, ensuring on-time delivery and brand consistency.
Podcast Manager @ The Podcast Wizards
Managed production of multiple podcasts for influencers (editing, graphics, titles/descriptions). Collaborated with clients on marketing campaigns and audience development, ensuring on-time delivery and brand consistency.
Podcast Manager @ The Podcast Wizards
Managed production of multiple podcasts for influencers (editing, graphics, titles/descriptions). Collaborated with clients on marketing campaigns and audience development, ensuring on-time delivery and brand consistency.
Address
HQ in Savannah, Georgia
Roots in NY, FL, SC, GA
Address
HQ in Savannah, Georgia
Roots in NY, FL, SC, GA
Address
HQ in Savannah, Georgia
Roots in NY, FL, SC, GA